George changes his life by going against his instincts; Kramer plugs his book on “Live with Regis and Kathie Lee.”

George embarrasses himself at a kids’ birthday party; Jerry heckles back at a heckler.

Jerry’s masseuse-girlfriend doesn’t like George; Elaine’s boyfriend shares a moniker with a mass murderer.

Philip expects Ashley to decline an offer for what he considers a degrading role in an ad by a director who could also give her a recommendation to a top…